Copy Cats

Copy Cats

A monthly podcast where we speak to experts to help uncover the science and art behind copywriting and content design.

Get in touch: info@copycatspod.com

Recent Episodes

Episode 10: Pete Kowalczyk from GovUK on navigating the intricacies of conversational AI and the evolution of content design
Feb. 26, 2026

Episode 10: Pete Kowalczyk from GovUK on navigating the intricacies of conversational AI and the evolution of content design

Drew speaks to Pete Kowalczyk, a leading conversation designer and award-winning writer who was recently recognised as a 'Top 20 voice in the UK' by Conversational AI News. Topics covered include the intricacies of conversati...
Episode 9: Andrew Boulton on the power of curiosity, the value of authenticity and embracing creativity in a digital age
Jan. 12, 2026

Episode 9: Andrew Boulton on the power of curiosity, the value of authenticity and embracing creativity in a digital age

Drew converses with a seasoned wordsmith and author Andrew Boulton, about the nuances of creative language, the evolving role of copywriting, and the impact of technology on the craft. Tune in for a thoughtful exploration of ...
Episode 8: Margo Stern on approaching interviews as design problems, and the secret to driving content design advocacy
Dec. 24, 2025

Episode 8: Margo Stern on approaching interviews as design problems, and the secret to driving content design advocacy

In this episode, we speak to Margo Stern, author of "Good Job: Designing Interviews and Interviewing in Design", and Staff Content Designer at Lyft. As well as explaining how interviews can be approached as design problems, s...
Episode 7: Michael Osborne CEO of Accessible Me on going from animation dreams to empowering inclusion
Nov. 4, 2025

Episode 7: Michael Osborne CEO of Accessible Me on going from animation dreams to empowering inclusion

In this episode, Drew welcomes Mike Osborne, the visionary behind Accessible Me, an organisation dedicated to creating a more inclusive world. Mike shares his personal journey from aspiring animator to accessibility advocate,...
Episode 6: Button and Confab founder Kristina Halvorson breaks down content strategy and the emerging role of AI
Oct. 5, 2025

Episode 6: Button and Confab founder Kristina Halvorson breaks down content strategy and the emerging role of AI

Kristina Halvorson, founder of Confab and Button and leader at Brain Traffic, joins us to talk content strategy and content operations. She tackles how to ask the right strategic questions, align teams, preparing for content ...
Episode 5: TextJam founder Pete DeLaurentis on collaboration, AI, and making products fun
Sept. 9, 2025

Episode 5: TextJam founder Pete DeLaurentis on collaboration, AI, and making products fun

Engineering lead, senior stack developer and technology obsessive Pete DeLaurentis is the man behind new text editor, TextJam. We spoke to him about how the tool helps make life easier for writers - and why he was determined ...